projects.
about.
>> PlayLab is a space and time where and when children are free to experiment with elemental possibilities of play in arts, communication, movement, senses, emotions and the integral. In finding their way through the wilderness of spontaneous play, subtly designed for authentic learning, children forage true creativity, wisdom and resilience.
The first project of The PlayLab team is Macau House of Childhood, born 2017. Into its second year, PlayLab has moved beyond the enchanted town of the East to Italy to gather inspirations from Bruno Munari’s legacy, father of Italian design, who preferred to call himself “player with children”. A year later, the team was invited by a prestigious education group of India to offer a full-fledged PlayLab programme for their international schools in Punjab.
Could it be that 1 + 1 = ONE?
Our team asks all questions small and big, silly and serious. We are ever full of wonder about our world and eager to explore what’s more and how else.
One in our team is Loretta, who although is professionally trained in film, never quite found her way to the movie world. Instead, she has spent years experimenting an authentic approach in creating campaigns and projects which put people first. She has worked at senior levels in the Hong Kong government in charge of all those mega events, founded a value-driven agency to trailblaze cross-sector collaboration, and is now walking the globe to bring about emergent movements related to children. Loretta has a B. Soc. Sc (Hons) and an M. Phil, both of them in Communication (Film). She is also a published writer of children’s stories and film critic.
The other One is Benny, an award-winning, multi-discipline designer by trade, but most of all a maker / illustrator / artist / curator / educator, and learner with children. His creativity projects give expression to subtle nuances of nature and humanness, and never forget how to play. After retiring early from glamourous agency life, he started his own design firm to undertake and initiate inspirational projects which has since evolved into a practice of community and sustainability design. Benny has a Master degree in Sustainable Design and teaches design thinking for universities.
